Copywriting tips, business personas, and how to craft a story that gets attention...from a true 'word nerd' Jessi Honard.

• How Jessi introduces herself at networking events [5:31]
• Her top 'golden nuggets' for writing better copy  [6:17]
• Why reading is the key to better writing [7:11]
• The key to a great story for entrepreneurs [8:20]
• The companies Jessi thinks do a great job of sharing their story [10:27]
• How Jessi ties everything back to her background in education [15:42]
• Jessi's approach to taking existing copy to the next level [19:25]
• Jessi's advice on creating lead magnets [21:33]
• Her best advice for a brand new entrepreneur learning copywriting [23:54]
• Her advice for established entrepreneurs trying to improve [25:12]

Link Outs:

Full Shownotes for Copywriting Tips from a "Word Nerd" with Jessi Honard

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