REAL MARKETERS

019: IBM | Stop Celebrating the Launch. It's Only the Beginning.


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Key Takeaways:

  1. Don't think you need to sacrifice design thinking for speed. It's possible to do both effectively.
  2. Consider a design system your true north that can rapidly accelerate your design work.
  3. Make sure you're setting goals before your digital property launches so you can accurately track performance.

Full Shownotes:

  • https://www.lumavate.com/podcasts/stop-celebrating-launch
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REAL MARKETERSBy Stephanie Cox

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