Did you know that branding and marketing are not the same things? While they work in tandem with one another, they’re not synonymous. Branding is your story and who you are but marketing is how you tell your story and who you tell your story to. Our guest this week shares with us the number one mistake people make when branding and marketing themselves and their business. 

This week, I am speaking with Frank Crinite, Sales Performance Coach, Keynote Speaker, & Trainer. We discuss the difference between branding and marketing and why you need to build a strong trust factor with your clients they can depend on. With having sold over 13,000 cars, it’s no wonder that Frank has his own hashtag! 

#FranksFans have increased his brand awareness through referral-based-clients and allowed him to cultivate strong relationships with those he meets along the way. 

His secret?

Frank is not afraid to talk to strangers. When it comes down to building your network and strengthening your relationship with your clients, the key factor that most people miss is that they go out of their way to talk with strangers and are not afraid to embarrass themselves. 

Topics Discussed:

• The difference between branding & marketing your business
• Why talking to strangers is beneficial to building your network
• How to build a trust factor with your clients 
• The art of teachable & learnable methodologies 
• Learning how to “embarrass” yourself more efficiently

Learn More About Start to Finish Marketing Visit:

www.starttofinishmarketing.com

Connect with Frank Crinite

• Website: https://frankselite.com/join43249201
• Facebook: https://www.facebook.com/frank.crinite
• Instagram: https://www.instagram.com/frankcrinite/