The Launch Lab Podcast

019 Which trademarks should you prioritize in your business - with Joey Vitale


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Why are trademarks important? Which trademarks should you be prioritizing in your business?

How often have you found yourself asking these questions? In this weeks' episode I was joined by special guest (and good friend) Joey Vitale; to discuss trademarks, registration marks and copyright.

Joey is going to walk you through what feels like a (legal) minefield with ease, so that you can stay safe and thrive!

In this episode you will learn:

[3:30] The reason Joey Vitale is a great person to speak to and why the sky may not actually be falling where your business and legal issues are concerned.

[7:00] Of all of the legal issues that your business can face, why is Trademark so important?

[14:30] What are some of the steps you should take to begin the process of protecting your business, course or membership name with a Trademark? … and how to ensure you're not infringing on someone else's!

[16:45] Trademarks, Copyrights, Patents and Trade Secrets… What ARE the differences?

[23:20] Should you register your Trademark in every country you plan to trade, or is there a more simplistic way of getting it done?

[27:45] What is a general cost involved with Trademarking?

[29.25] If you're worried about the legalities involved with naming your business, brand or products; what's a good place to start?

Take a look at Joey's free trainings here: www.joeycvitale.com/rad

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The Launch Lab PodcastBy Liz Melville

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