Course Creation Crap: Learning Design for Business with Dr. Catrina Mitchum

02: BS Breakthrough: Why Your Course Might Be Solving the Wrong Problem


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Your students think they are telling you what they need. But what if the problem they're naming isn't actually the problem? In this BS Breakthrough episode, Dr. Catrina Mitchum unpacks a real conversation from Episode 1 and pulls out three takeaways you can apply to your course right now, whether you're just starting or stuck somewhere in the middle.


Topics Covered

  • The stated problem is rarely the whole problem. Your students say they need X. But X is often a symptom. The real work is figuring out what's underneath it, and whether your course is actually built to solve that deeper thing.
  • Logistics questions can be a sneaky way to avoid the foundational ones. Platform, pricing, tech setup -- these feel productive. But if you don't yet know what transformation your course is supposed to create, you're building on sand. Dr. Catrina gives you a one-question gut check for this.
  • Live does not automatically translate to async. If you've been running live sessions and recorded them to make a "course," this one's for you. What works in a Zoom room doesn't work on demand, and Dr. Catrina explains exactly what's missing and what to build instead.
  • The stepping stone course. Sometimes the course your students need first is smaller and different from the one you planned. Dr. Catrina walks through how identifying that foundational gap can actually open up your offer suite and serve more people.
  • Two concrete action steps. Not concepts to think about. Not frameworks to research. Two things you can do today to figure out whether your course is solving the right problem and whether you actually know what you're building yet.

    This episode is bite-sized on purpose. If you've been spinning on the wrong questions, or building something that feels off but you can't name why, this is the reset you need. Go back and listen to the full Episode 1 conversation with Suzanne Pugh if you haven't yet -- this BS Breakthrough hits differently once you do.


    Referenced in This Episode

    • Episode 1 with Suzanne Pugh (freediving instructor and nervous system regulation teacher)

    • Apply to be a guest: ⁠⁠⁠https://forms.gle/RDHPskg81r3GhSd59⁠⁠⁠


      Check out the membership:

      ⁠https://www.cmlearningdesign.com/course-maker-membership⁠


      Connect with Catrina:

      ⁠⁠⁠www.cmlearningdesign.com⁠⁠⁠

      LinkedIn: ⁠linkedin.com/in/catrina-mitchum-learning-design⁠

      Subscribe to my ⁠⁠⁠Cut the Course Creation Crap Newsletter⁠⁠⁠


      Music credit: Alex Mitchum

      Alex, Catrina's youngest brother, was a jazz guitarist and his family established a scholarship in his name at his alma mater. Please consider donating: ⁠⁠⁠https://www.alexmitchum.com/scholarship⁠

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      Course Creation Crap: Learning Design for Business with Dr. Catrina MitchumBy Dr. Catrina Mitchum