In this episode I'll be sharing my 2026 plan to go from content to clients.

But first let’s look at what I’m NOT doing or NOT focusing on this year. I really assessed what area of my marketing didn’t make sense orI don’t enjoy and produces little results for me or where I want to go andbased on this I decided to deactivate my LinkedIn because I honestly hated thisplatform for years and spent so much time trying to convert my IG posts into“professional posts” for LinkedIn when the reality is.. I like the rawauthentic unedited stories on IG and reels that I can create quickly so this iswhat I’ll be focusing on this year.

I also am letting go (temporarily) my youtube… not because Idon’t love it.. I actually do but because I want to pour more into other thingsand maybe in the second half of the year seek out youtube support that I had inthe past in the form of video recording, video editing, seo etc.

WHERE I’M SHOWING UP:

So with that being said, in 2026 these are the platforms I’mgoing hard in..

1.      Instagram: I’m going to commit to batching 3-5content pieces each week

2.      Podcast: I’m aiming to stay committed to 3-4times a week episodes each month.

3.      Email: This is mainly going to be repurposed IGposts and podcast promos but eventually I’d like to do email specific contentbut not right now.

WHAT I’M SELLING

What I teach is that you should have a main 1:1 or groupoffer and everything you do should lead to it or sell it directly.

So going into the year, my main 2 offers are my ContentRetainer Service and The Ultimate Content Academy.

I want to experiment a bit this year with some fun free eventsand low cost events so for my Content Retainer Service, I’ll do a Workshop(Content to Clients Workshop) then funnel persons into the Content RetainerService.

And for my Academy, I want to do a fun 5 day contentchallenge in April then funnel those participants into my Academy.

This year I’ll also be bringing back some limited PrivateCoaching slots by mid-year

And in the last quarter, I’ll have another launch for theAcademy

This year I also want to wind down early so I plan my offersin a way where the last 2 weeks in December I’ll be completely off.

Lastly, what am I saying in my content to sell it:

1.      No more teaching and I’m sharing perspectivesinstead

2.      No boring testimonials- I’m sharing personal andclient journeys instead

3.      No more one dimensional coach – I’m choosingareas in my personal life to share (e.g. Jesus dates, Solo Dates, Sister Dates)

Sign up for the Content Workshop: https://thecontentmagnet.co/workshop/

Join Content Retainer Service: https://thecontentmagnet.co/retainer/

Join The Ultimate Content Academy: https://thecontentmagnet.co/academy/

LINKS:

Amazon Storefront: https://amzn.to/4b94Dzz

Email list: https://dashboard.mailerlite.com/form...

Instagram: ⁠⁠⁠⁠⁠instagram.com/thecontentmagnet/

⁠⁠Website:⁠⁠⁠⁠⁠ https://thecontentmagnet.co/

For business collabs and speaking opportunities: [email protected]