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#020: Expert Interview with Andrea Hays [Podcast]
Have a listen to episode #20 of the Gay Business & Marketing Made Easy podcast! You'll hear a communications related near disaster after I attended a conference last week to speak about just that - avoiding communications disasters! You'll also hear from Andrea Hays the Director of Diversity & Inclusion with the MBA Orlando (Central Florida's LGBT Chamber of Commerce) and finally you'll hear about all of the good things happening at the Out & Equal Workplace Summit taking place in Minneapolis at the end of this month.
Below are the items mentioned in this episode of the podcast.
Travel Gay Canada Conference
Travel Gay Canada
Online Training Course - www.authenticgaymarketing.com
Check out the sponsors of the podcast - the Human Performance Academy at Mentalcompass.com
National Gay & Lesbian Chamber of Commerce
Central Florida's LGBT Chamber of Commerce
Corporate Equality Index
Out & Equal Workplace Advocates
Out & Equal Workplace Summit in Minneapolis
MBA Orlando - Andrea Hays
Listen to the episode by clicking the play button below!
Would you prefer to read the transcript than listen to the episode? No problem! Read the transcript below!
AUDIO TITLE: Episode #20 – Andrea Hays
Jenn T Grace:
You are listening to the Gay Business and Marketing Made Easy Podcast, Episode 20.
Intro:
Welcome to the Gay Business and Marketing Made Easy Podcast where you'll learn how to do business with and market to the LGBT community in an authentic and transparent way. We're talking about the $790 billion lesbian, gay, bi-sexual and transgender community. We'll help you grow your business, gain market share and impact your bottom line. And now your host - she's an entrepreneur, a marketing maven and an advocate for the LGBT business community. Jenn, with two N's, T. Grace.
Jenn T Grace:
Well hello and welcome to episode number twenty of the podcast. I am your host, Jenn Grace, and as always I am super excited that you are taking the time out of your day to listen to me for a while, educate you around all things LGBT business and marketing. So before I get into the guest that we have on the show today, I want to just share a couple of things with you.
A couple things to mention first..
So the first thing is that I want to welcome all of my new Canadian listeners. So I had the great pleasure of attending the Travel Gay Canada Conference this past week, and it was in Niagara. And it was a fantastic, fantastic conference. It was a smaller group of people, compared to conferences that have thousands of people and it's really hard to make really good connections with folks. And it was a smaller crowd, but it was such an engaged crowd. So I would love to welcome all of you who are new listening to this podcast, who are now my Canadian friends, my friends to the north. So when I was at the conference I was there to speak about building LGBT consumer loyalty. And one of the pieces of the presentation that I had was, you know, the do's and don'ts. The things that I talk to you about on this podcast on a regular basis, and I talk to you about on the blog. And I picked seven of my favorites, and I went through- it's almost like the Seven Deadly Sins of LGBT Marketing. And I went through those, and I think it got the conference off to an interesting start because I threw out a lot of things that you should or should not say in a business setting, or when trying to acquire new LGBT customers.
So I think that the session went really well, I had a lot of people come up to me after and say that they enjoyed it, and it sparked a good amount of conversation throughout the presentation. And then towards the end there was a lot of chitchat back and forth between folks who were asking questions, and then rather than just me answering the questions, there were other folks in the audience answering the questions as wel...
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By Jenn T. Grace
5
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Have a listen to episode #20 of the Gay Business & Marketing Made Easy podcast! You'll hear a communications related near disaster after I attended a conference last week to speak about just that - avoiding communications disasters! You'll also hear from Andrea Hays the Director of Diversity & Inclusion with the MBA Orlando (Central Florida's LGBT Chamber of Commerce) and finally you'll hear about all of the good things happening at the Out & Equal Workplace Summit taking place in Minneapolis at the end of this month.
Below are the items mentioned in this episode of the podcast.
Travel Gay Canada Conference
Travel Gay Canada
Online Training Course - www.authenticgaymarketing.com
Check out the sponsors of the podcast - the Human Performance Academy at Mentalcompass.com
National Gay & Lesbian Chamber of Commerce
Central Florida's LGBT Chamber of Commerce
Corporate Equality Index
Out & Equal Workplace Advocates
Out & Equal Workplace Summit in Minneapolis
MBA Orlando - Andrea Hays
Listen to the episode by clicking the play button below!
Would you prefer to read the transcript than listen to the episode? No problem! Read the transcript below!
AUDIO TITLE: Episode #20 – Andrea Hays
Jenn T Grace:
You are listening to the Gay Business and Marketing Made Easy Podcast, Episode 20.
Intro:
Welcome to the Gay Business and Marketing Made Easy Podcast where you'll learn how to do business with and market to the LGBT community in an authentic and transparent way. We're talking about the $790 billion lesbian, gay, bi-sexual and transgender community. We'll help you grow your business, gain market share and impact your bottom line. And now your host - she's an entrepreneur, a marketing maven and an advocate for the LGBT business community. Jenn, with two N's, T. Grace.
Jenn T Grace:
Well hello and welcome to episode number twenty of the podcast. I am your host, Jenn Grace, and as always I am super excited that you are taking the time out of your day to listen to me for a while, educate you around all things LGBT business and marketing. So before I get into the guest that we have on the show today, I want to just share a couple of things with you.
A couple things to mention first..
So the first thing is that I want to welcome all of my new Canadian listeners. So I had the great pleasure of attending the Travel Gay Canada Conference this past week, and it was in Niagara. And it was a fantastic, fantastic conference. It was a smaller group of people, compared to conferences that have thousands of people and it's really hard to make really good connections with folks. And it was a smaller crowd, but it was such an engaged crowd. So I would love to welcome all of you who are new listening to this podcast, who are now my Canadian friends, my friends to the north. So when I was at the conference I was there to speak about building LGBT consumer loyalty. And one of the pieces of the presentation that I had was, you know, the do's and don'ts. The things that I talk to you about on this podcast on a regular basis, and I talk to you about on the blog. And I picked seven of my favorites, and I went through- it's almost like the Seven Deadly Sins of LGBT Marketing. And I went through those, and I think it got the conference off to an interesting start because I threw out a lot of things that you should or should not say in a business setting, or when trying to acquire new LGBT customers.
So I think that the session went really well, I had a lot of people come up to me after and say that they enjoyed it, and it sparked a good amount of conversation throughout the presentation. And then towards the end there was a lot of chitchat back and forth between folks who were asking questions, and then rather than just me answering the questions, there were other folks in the audience answering the questions as wel...