The Bits You Don't See

#021 – Michael Logue – How I Won Hyrox Pro Whilst Founding a Leading Gym


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The narrative of this podcast episode revolves around the profound assertion that individuals possess a greater capacity for traversing darker territories than they might initially comprehend. Our guest, Michael Loke, a distinguished athlete and owner of Athlete Gym, shares his remarkable journey from the Marines to becoming a prominent figure in the Hyrox competitive landscape. His experiences elucidate the significance of resilience and the necessity of embracing the mundane rigors that underpin success in both fitness and life. The discussion delves into the challenges faced during his transition to Dubai, emphasizing the importance of networking and community in establishing a successful venture. Ultimately, this episode serves as an exploration of the mental fortitude required to excel in athletic pursuits and the broader implications of personal growth within the realms of discipline and perseverance.

From elite soldier to elite athlete — this is the transformation you didn’t see coming.

Michael Logue is a Hyrox Pro Men’s winner, founder of Dubai’s fastest-growing gym Athlete Fitness, and a former Royal Marine who built everything from scratch — mindset, muscle, and mission.

In this episode, Michael shares how he:

✅ Went from military training in the freezing Scottish Highlands to dominating fitness events in Mumbai

✅ Turned cold showers, near-hypothermia, and a split shin into fuel for success

✅ Built a gym, a brand, and a thriving community in under 12 months

✅ Trains for elite performance while managing a business and a team

✅ Found purpose beyond pain — and why most people are chasing the wrong goals


We dive into:


The mental warfare behind Royal Marines training


What separates pros from pretenders in fitness and life


Why chasing aesthetics is a trap (and how performance changes everything)


The real cost of growth — and why discipline matters more than motivation


How to build a life with purpose in a world obsessed with shortcuts


⚠️ Warning: this episode might make you rethink your excuses.


📍 Whether you're into fitness, business, mindset, or just great stories, Michael’s journey will inspire you to get uncomfortable — and get after it.




The discourse presented by Michael Loke, a distinguished athlete and proprietor of Athlete Gym, offers an enlightening exploration of personal evolution and the rigors of athletic training. Loke, having transitioned from a military background in the Marines to the demanding world of fitness, elucidates the importance of mental resilience and physical capability. He articulates a profound truth: individuals often underestimate their potential to confront adversity. This podcast delves into Loke's journey, from his initial reluctance to relocate to Dubai to becoming a prominent figure in the local fitness community, showcasing the transformative power of commitment and perseverance. Through his narrative, listeners glean insights into the meticulous nature of athletic training, emphasizing the necessity of a structured approach to achieve optimal performance. Loke's reflections on his competitive experiences in Hyrox events serve as both inspiration and a testament to the community's supportive spirit, highlighting the collective drive towards excellence that characterizes his gym.

Takeaways:

  • The capacity to endure difficult challenges often exceeds our self-imposed limitations, leading to unexpected personal growth.
  • Michael Loke's journey from the Marines to becoming a successful athlete and gym owner illustrates resilience and adaptation.
  • Networking within the fitness community in Dubai proved to be more effective than traditional job applications.
  • Athlete Fitness operates on a structured, progressive training cycle, ensuring personalized attention to each client's growth.


fitness podcast, athlete mindset, Hyrox training, Dubai fitness community, personal training tips, athlete interviews, mental toughness, gym motivation, building a fitness brand, running performance, progressive training cycles, endurance training, overcoming challenges, athlete success stories, Marine Corps discipline, fitness business growth, competitive fitness events, community support in fitness, coaching strategies, achieving fitness goals

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The Bits You Don't SeeBy Calum MacLeod