IntroductionIn this episode wool grower and entrepreneur Philip Attard talks about the business he and his wife Alison created based out of their farm Gostwyck in Australia. Philip explains the different strategies he applied to create the Gostwyck Merino Wool brand to ensure a sustainable income for the business. One important aspect of Gostwyck Merino is traceability. This is key in a time and age where more and more consumer are eager to know where their wool is coming from. With the recently launched apparel label, Henry and Grace, Philip also gives insights into this new adventure of the Gostwyck Merino brand.

About Philip AttardPhilip took an interest in growing wool late in life. After over 30 years in the computer industry, he and his wife Alison turned their attention to Gostwyck Farm, the wool they were growing and the management of the farm. Over the past 17 years, Gostwyck has had many changes, notably the grazing management, animal welfare and wellbeing, and producing merino that is totally comfortable when worn next to the skin. Some of this merino is now used in the recently launched maternity and baby wear brand Henry and Grace.