The Founder's Playbook

021: Sid Viswanathan, Co-Founder @ Truepill | Building a $B Company & Transforming Healthcare


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Sid Viswanathan is the Co-founder and President of Truepill. He graduated from Carnegie Mellon University with a Bachelor’s Degree in Mechanical and Biomedical Engineering. He then joined Johnson & Johnson, working in the medical device and pharmaceutical sectors. In 2010, Sid founded his first company, CardMunch, a business-card scanning app.

Within a year the business was acquired by LinkedIn. Sid joined the company as Product Manager and saw CardMunch named one of Time Magazine’s Best Apps of 2012. After nearly four years at LinkedIn, he was ready for his next startup venture. Through his conversations with Co-founder Umar Afridi, it became clear that the pharmacy industry was ripe for a technological revolution. In 2016 Truepill shipped its first prescription and has since expanded its services to deliver an end-to-end, direct-to-patient experience unlike anything else in the marketplace.

On This Episode:

  • Sid shares the background of True Pill and what led to it starting as a company.
  • Hear the first “a-ha” moments Sid and his team had in their business.
  • Learn how to grow your company to your first hundred customers.
  • Chris and Sid discuss the importance of having strongly defined core values.

Tips from Sheldon's Playbook:

  1. Try to build solid relationships with those who are in the industry you want to grow in.
  2. Your mindset must continually evolve as you grow your team – while still staying true to your core values.
  3. Rewrite your job description every six months.

Tweetable Quotes:

  • “Either you gotta get back or you’re going to die.”
  • “Our level of success will never exceed our level of personal development.”
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The Founder's PlaybookBy Chris Vasquez

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