Hospitality isn’t just about food and service — it’s about the feeling you create, the stories you tell, and the communities you bring together. In this episode of Hospitality Design Talks, I’m joined by the brilliant and soulful Alex Ott, founder of Chrome City and the force behind The Blank Table.

Alex shares her unexpected journey from bottle service in Chicago to building a boutique creative agency that serves some of the most impactful hospitality brands. Her work goes beyond branding — it’s about creating immersive experiences that leave guests feeling seen, connected, and inspired.

In this conversation, we explore:

• Why storytelling is the secret sauce of standout hospitality brands
• How to craft meaningful guest experiences from concept to execution
• Designing with intention (and why aesthetics alone won’t cut it anymore)
• What every restaurant owner should consider before opening their doors
• Alex’s thoughts on event curation, partnership strategy, and soul-aligned branding
• Plus: The surprising role spirituality and wellness play in her creative process

This episode is a must-listen for:

• Hospitality pros creating new concepts
• Designers and creatives shaping physical experiences
• Anyone building a brand that wants to lead with story, not just style

Connect with Alex:

Website: https://www.alexandriaott.com

Email: [email protected]

instagram.com/alexvott

Podcast Link: https://open.spotify.com/show/6NizPhB5FLP22OdTX0qEKf?si=c448a091b5d84aab 

Youtube Link: https://www.youtube.com/@Wildxwisepod

Connect with Rachel:

[email protected]

tigerveil.com

instagram.com/tigerveil