Former marketing VP and current speaker/author Catherine Kaputa discusses strategies for developing and communicating your personal brand at the workplace.

You’ll learn:

• How smart elevatorconversations can catapult your career
• Approaches to take the ‘work’ out of networking
• Techniques to subtly communicate your value

About Catherine
Catherine Kaputa is a personal brand strategist, speaker and author of the newly released "Graduate to a Great Career: How Smart Students, New Graduates and Young Professionals Can Launch Brand You" (graduatetoagreatcareer.com). She is also the author of the best-selling" You Are a Brand," now out in ten languages. She is the founder of SelfBrand (selfbrand.com). Previously, she served as a Senior Vice President and Director of global branding/advertising on Wall 

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