There are so many changes and trends in marketing, it's difficult to keep up with them all. What do you need to know for 2018? Which marketing predictions and ideas are on the 'ones to watch' list? In this episode, we look at:

* The rising use and reliance on home assistants such as Google Home & Alexa and discuss how businesses need to be aware of new opportunities to use these technologies

* How videos are transforming the marketing landscape

* What consumers, especially Millenials are demanding from companies they buy from

* Instagram versus Facebook

* Using the improved LinkedIn platform

* How big brands are using AR (Augmented Reality) to enhance the customer experience