Miami Hustle Series

024: How Miami's "boat guy" turned into a startup founder


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Wondering how you can capitalize on an opportunity right in Miami's backyard?  I interviewed Nick Cardoza and learned how he took his experience in the yacht industry to create a solution that solved a problem for two parties - boaters looking to rent a yacht and a premium yacht company with idle capacity.  Big lessons here for Miami startups on the principle of leverage - no need to start from scratch in building an audience when you can get traction partnering with an established company with global reach.

We covered some topics relevant whether you’re in a 9-5 and thinking of doing your own thing or already working for or leading a startup of your own, including:

- how taking a job no one else wanted led to him becoming known as Miami’s “boat guy"

- how an insane email chain of 30 messages led to the idea for YachtLife

- why he decided to focus on a niche market instead of pursuing the entire boating industry

- his approach to networking, hanging with ultra-wealthy individuals, and why he’s excited about the future of Miami

Some great lessons here from Nick on starting with what you have and being a tech startup that plays to Miami’s strengths.

Highlights

2:30 - Entrepreneurial background, traveling the world, and becoming Miami’s “Boat guy”

6:30 - How Yachtlife came to be

12:30 - How a strategic partnership has accelerated his launch

19:30 - His approach to networking, including lessons from working with ultra-wealthy individuals

24:15 - Thoughts on Miami’s future in tech & beyond

25:45 - Closing questions

Mentioned in this Episode

Yacht Life

VanDutch Yachts

48 Laws of Power

Four-Hour Work Week

Old Man and The Sea

...more
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Miami Hustle SeriesBy Tim Berthold