What do you do if you want to motivate someone? How do you activate someone's hustle incentive? What drives them? What makes them want to do something?

Surprisingly, the answer is not money. That is, while money is important, it's only a baseline factor. People need to be paid such that they are able to live the lives they want to live, do what they want to do, and no longer have to worry about paying their bills.

But beyond that, money is not as much of a motivator as you think. It's actually one of the least significant. By understanding what truly drives people, you can give your employees the fuel they need to be motivated to do work.

Things like doing work that matters, receiving appreciation, feeling challenged, being given responsibly are all very empowering and are more important that money to many people.

We talk about finding what those incentives are for your employees and how to motivate them.