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026: Agent Commandment 6 - Thou Shalt Not Join A Team That Requires You To Give Away Your Sellers
If you're a new agent, you will likely be approached fairly quickly by an experienced agent who wants you to join his/her team. They pitch it to you as a great deal for you because they have a steady flow of leads from all of their existing marketing efforts, and for a cut of the commission, you can almost immediately start making some money and learning the ropes.
All of that sounds great, and it would be great if that were the whole story, but sadly it's not. Frequently, your responsibilities under this team agreement begin to sound like a job description. Okay, that might be fine for people who need a little structure in their business. If you're in to that kind of stuff, knock yourself out. But the one thing that is common in these team agreements is something I simply cannot condone:
On top of the requirements for you to spend a minimum number of hours prospecting for leads for the team, if your prospecting does turn up a qualified home SELLER, you are required to hand that lead over to the team leader for him/her to handle.
THIS IS NEVER OKAY.
While it does take a lot of work to help a client sell a home (which you can learn about in Episode 10), it's far more time intensive to represent a buyer because of all the driving to showings (and working around your buyers' schedules) that you will have to do. The team leader will try to justify this by telling you they're sending you all the buyers listings, but wait a minute, you're paying the team leader a cut of all of your commissions in exchange for those leads, you don't owe them your sellers too!
Why is this bad? There's a damn good reason the team leader wants to represent sellers (and only sellers). After selling their home, what does a seller need immediately after? That's right! A new home! Typically sellers provide their agents with two transactions, a sell followed by a buy! Sellers are also typically much lower cost clients to acquire, especially if the seller comes to you because you represented them on their original purchase.
DO NOT GIVE UP YOUR SELLERS, FOLKS! A seller that comes to you as a repeat customer is your reward for doing a great job for them the first time around and for continuing to be in touch with them after the sale.
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By Karen Scott, Kevin Scott
4.6
1313 ratings
If you're a new agent, you will likely be approached fairly quickly by an experienced agent who wants you to join his/her team. They pitch it to you as a great deal for you because they have a steady flow of leads from all of their existing marketing efforts, and for a cut of the commission, you can almost immediately start making some money and learning the ropes.
All of that sounds great, and it would be great if that were the whole story, but sadly it's not. Frequently, your responsibilities under this team agreement begin to sound like a job description. Okay, that might be fine for people who need a little structure in their business. If you're in to that kind of stuff, knock yourself out. But the one thing that is common in these team agreements is something I simply cannot condone:
On top of the requirements for you to spend a minimum number of hours prospecting for leads for the team, if your prospecting does turn up a qualified home SELLER, you are required to hand that lead over to the team leader for him/her to handle.
THIS IS NEVER OKAY.
While it does take a lot of work to help a client sell a home (which you can learn about in Episode 10), it's far more time intensive to represent a buyer because of all the driving to showings (and working around your buyers' schedules) that you will have to do. The team leader will try to justify this by telling you they're sending you all the buyers listings, but wait a minute, you're paying the team leader a cut of all of your commissions in exchange for those leads, you don't owe them your sellers too!
Why is this bad? There's a damn good reason the team leader wants to represent sellers (and only sellers). After selling their home, what does a seller need immediately after? That's right! A new home! Typically sellers provide their agents with two transactions, a sell followed by a buy! Sellers are also typically much lower cost clients to acquire, especially if the seller comes to you because you represented them on their original purchase.
DO NOT GIVE UP YOUR SELLERS, FOLKS! A seller that comes to you as a repeat customer is your reward for doing a great job for them the first time around and for continuing to be in touch with them after the sale.