Do you ever wish your customers could see your vision for your company?

Trevor Hellman is a Senior Video Producer at Hudl, a forward-thinking sports analytics company. In this episode, Trevor shares how he and Hudl use brand storytelling to get customers to buy into the direction the company is going. They’re educating customers on where Hudl is going and asking them to invest in the company’s growth and come along for the ride.

Yes, it’s brand storytelling, but Trevor puts his customers at the heart of the story. Here’s what you’ll learn from this episode:

-- How to get customers to invest in your growth by putting them first

-- Why knowing your core values and sticking to them makes communicating with customers easier and way more effective

-- When to share your customers’ stories internally

Find Trevor and his work here:

Hudl.com

Hudl on Instagram

Hudl on YouTube

Trevor on LinkedIn

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