Essential Ingredients Podcast

026: Smart Nutrition—What It Means and How to Do It with Ari Tulla


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"Smart nutrition is personalized, precise, and proactive."—Ari Tulla

 

Technology and innovation have revolutionized modern life. A wide range of cutting-edge gadgets are at our disposal to make life easier and more enjoyable. So why not take advantage of the technological advances and use them to be smarter about our nutrition choices? 

 

People tend to forget about the negative effects of an unhealthy lifestyle at a young age, thinking that mortality and health are a worry for the future. But it’s never too late to start on the road to wellness and the best place to start is to evaluate and revise our diet. 

 

Co-founded by Ari Tulla, Elo Health is introducing the concept of smart nutrition to the world. Elo has created a personalized nutrition solution to provide its customers with a unique supplement regimen for their specific needs. They believe that nutrition should be tailored to each individual, and innovating new products and technologies can help empower people to take control of their health. 

 

Tune in as Justine and Ari discuss more about what smart nutrition means, how to understand our biomarkers, and how to do breakfast the right way to get the most from our food. They also talk about what companies should focus on when creating a product, how to build credibility as a business entity, and how we can gain access to trusted healthcare information. 

Meet Ari: 

Ari Tulla is a San Francisco-based entrepreneur with an impressive list of successes. Ari is currently the co-founder and Chief Executive Officer (CEO) of Elo smart nutrition services, a revolutionary service whose mission is to transform how we view food, from the cause of disease to a tool for medicine. 

 

Ari has a great track record for turning ideas into business, as demonstrated by his past successes. Ari is the Chief Executive Officer of the market leader in doctor data and network management, Quest Analytics, which he brought up to a $40 million-dollar revenue, an increase in $15 million, during a pivotal growth stage. 

 

Ari is also the co-founder and CEO of BetterDoctor, a popular doctor search engine, which raised $30 million in investments from first-tier investors such as NEA and Uncork Capital, before being acquired by private equity firm Vestar Capital in June 2018. Apart from his entrepreneurial successes, Ari is also the Head of Nokia's game and application studios. Ari is also an angel investor with a portfolio of 45 startups, such as Virta Health, Good Eggs, and Oura. 

 

Aside from his impressive accomplishments, Ari is also a proud father, husband and outdoorsman.

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Episode Highlights:

01:40 Solving Healthcare Problem

05:30 Food as Medicine

12:38 Understanding Your Biomarkers

16:04 Smart Nutrition

21:00 Better Doctor

23:57 Elo and Health

27:32 Can Kids Take Smart Protein?

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Essential Ingredients PodcastBy Justine Reichman

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