Gone are the days of hypnosis being tarnished as a sideshow act, hidden in backrooms or seedy clinics. Today the elite of the elite are seeing it as the secret weapon in their competitive arsenal.

Hypnosis was often thought of as something to anecdotally help people give up smoking or lose weight –⁠ an alternative (albeit un-scientific) approach to people's social issues.

However as the science of human behaviour has improved, so has our understanding of how we can best influence the human brain. Hypnosis has surfaced as a key tool and it is gaining a groundswell amongst elite performers.

This episode discusses how I use hypnosis within my mind coaching sessions and how we teach coaches to use their language more effectively.