In this episode of The Small Moves Podcast, Jason interviews Nikko Navarro, a Facebook Ads Specialist based in New York City. Also a member of the US Navy Reserves, He is fascinated with giving himself challenges and creating systems

Jason and Nikko talk about Nikko’s career journey as a Facebook Ads specialist, while serving as a Navy Sailor. They discuss the productivity routines that Nikko established called the 4AM Challenge, while also giving insightful pointers to follow for people who wants to start to make a routine.

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HIGHLIGHTS:

[02:22]       Nikko’s career and professional background, owning his own social media marketing agency focusing on Facebook advertising

[03:51]       When did Nikko make his way into Facebook Advertising? How long has he been doing Facebook ads? The Facebook Ware-Off Effect, Was Facebook Advertising part of a career transition for Nikko when he first stumbled on to it? Or was that something Nikko decided that he will experiment?

[13:48]       Nikko’s experimental phase in August, his Facebook ads journey, his ads specialist work that lasted for only 5 days, how Nikko tweaked his morning routine to be more productive.

[41:58]       What Nikko’s 4AM Challenge is all about, how he structured that routine strategically, working on routines that are out of the normal tribe, his family’s reaction when he enlisted to the Navy, the power of social media and the opportunities it brings to people.

[1:06:58]       Nikko’s pointers for people to want to start a routine for change.

[1:11:27]       What purchase has Nikko made in recent memory of $100 or less that had the most dramatic impact in some areas of his life?