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In this episode, Roddy Galbraith and Susan Galbraith sit down with executive coach and speaker Valorie Burton to explore the art of preparing for speaking opportunities. Valorie shares personal lessons on the importance of connecting stories to actionable lessons for audiences, as well as the value of vulnerability without sacrificing credibility. She outlines her thorough approach to understanding each audience and customizing her content for maximum impact, whether speaking to thousands or a handful of executives. Listeners will gain practical tips on preparation, story selection, and making every speaking engagement both authentic and effective.