In this edition of the ImprimaturBMX Podcast Mike Hinkens and Richard Mungall are back together discussing the possibility of a huge paradigm shift in the economics of BMX. Starting from the question “What are BMX bike shops really for?” they discuss a new way of thinking about how we spend our money in BMX and, by proxy, how we give our support in BMX. From a model for a co-op style BMX shop/gathering place to the culture of free/discounts, the Mung and Mike lay down some heavy ideas drawn from outside sources that, if put into practice, could allow BMX to evolve yet again as the world around it changes.