MENTOR dna

03 :: Fred Croshal - Music Industry Executive


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Fred Croshal is one of the most positive, encouraging and charming people I know. He led the sales team at the WORK Group at Sony Music while I was an assistant for the Product Management team. He graciously wrote my business school reference letters and then he went on to be General Manager at Madonna’s Maverick  Records. During my 2nd year at school, he spoke at the Media & Entertainment conference I produced and blew peoples’ minds when he gave a sneak peek at Madonna’s new song, Music. 

Fred and I discuss sports, leading teams vs. telling teams, and thoughts on long-term mgmt and innovation effects due to the pandemic. You’ll love this behind-the-scenes conversation on MENTOR dna! 


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MENTOR dnaBy meesh pierce

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