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Feeling overwhelmed by the constant pressure to “sell” in real estate? Yeah, me too. I’ve been diving deep into what I’m calling “ghost selling,” and it’s been a game-changer for how I connect with clients. Instead of pushing my ideas, I've been documenting my journey, sharing real stories, and inviting others to learn from my experiences. It’s less about selling and more about building genuine connections, which has totally transformed how my messages are received.

Join me in today’s episode of The Work From Anywhere Agent as I explore this nuanced approach. Let’s talk about balancing productivity with authenticity, creating workflows that feel natural, and finding that sweet spot between time freedom and effective real estate systems. I’m still figuring it out, but I’d love to hear your thoughts too.

Got curiosities or thoughts to share? Jump into our Business Systems for Realtors Facebook group: https://facebook.com/groups/bizsystems.

And if you’re up for a challenge, check out the 7-Day Funnel Challenge: https://orbit.realestate/cnfin7days

Curious about joining me at eXp? Learn more: https://alexarosario.com/exp.