This week we're joined by Goodpin's Jay Baydala, ready to share the excitement behind his big visions. There's a fine line between believing in something and not quitting, and believing too long and being considered stupid, and as Jay tells it, you'll either be seen as crazy or a legend.

Jay Baydala is the mastermind behind Goodpin, a fundementally different way for companies to interact with people and charities. By giving control over where a company's charity dollars are spent directly to the public, Goodpin is reshaping how business operators approach supporting charities, and is expanding to new markets already, from Kelowna to Vancouver, and soon to Toronto.

This episode we'll also discuss why entrepreneurship is a lonely and scary adventure, how taking responsibility gives you your power back, and why Jay despises the idea of actions being just business or not personal. As Jay puts it: "Everything I do in business is personal."

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