Entrepreneur and thought leader, Jeff Henderson, makes it clear that if we want to change the world with our products or our mission, then we must shift the focus of our messaging and marketing. We must transform our organizations to be people-centric.

Jeff Henderson is a business leader, former leader of Chick-fil-A’s National Marketing Strategy, and one of Forbes magazine “20 Speakers that You Shouldn’t Miss.” His latest book is, Know What You’re FOR: A Growth Strategy for Work, an Even Better Strategy for Life.

***

Stay connected with Greg on social @gregholder_ and check out today’s show notes!