This episode is sponsored by Metricool. Get 30 days free of any Premium plan with code: Darlings and at Metricool.com/Darlings.

In this season finale of Agency Darlings, Melissa and Meredith sit down to talk about one of the most critical topics for agency founders: pricing with confidence.

They share mindset shifts and practical strategies to help you own your value, set better rates, and navigate tough pricing conversations. Whether you’re raising rates, launching a new offer, or dealing with price-sensitive prospects, this episode will give you the tools to approach pricing without second-guessing yourself.

💡 In this episode, we cover:

• Why underpricing hurts both your agency and the creative industry as a whole.
• The mindset shifts that unlock pricing confidence.
• 3 strategies to set and hold higher rates without flinching.
• How to handle objections like “Another agency charges half your rate.”
• The importance of rest and reflection for sustainable agency growth.

We’re also reflecting on what we’ve learned over three seasons of Agency Darlings and sharing why we’re taking a summer pause to recharge before coming back for Season 4.

✨ Quote of the Week:

“Don’t sit down and wait for opportunities to come. Get up and make them.” – Madam C.J. Walker

📚 Resources & Links Mentioned:

• Try Metricool free for 30 days at metricool.com/darlings with code DARLINGS
• Follow us on Instagram: @agencydarlings

👋 Let’s stay connected:

We’d love to hear what pricing strategies or mindset shifts you’re bringing into your agency this year. DM us or leave a review to let us know what you loved about this season.