Making It in Asheville

031 - Appreciation, Money, and Three Ways to Price Your Product (Thanksgiving Episode)


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In this episode, the two of us sit down and talk about the meaning behind “gratitude,” money, and three different ways to price your product or service.

“Appreciation means two things: It means to grow and it means thankfulness. And I do believe that appreciation is a form of currency and people can show that they appreciate you with money. One of the ways to allow for that, as a business owner, is to tell really meaningful stories about the work that you’re doing.”

Here's What You'll Learn:

  • Why Tony doesn’t like the word “gratitude” and the word he prefers to use instead
  • A technique that can help you prioritize what to spend your money
  • Three different ways you can price your product (and why you want to understand the first two but use the third)
  • What we’re most thankful for this year
  • For complete show notes, including some supplementary information from this episode visit: MakingItInAsheville.com/031

    To recommend an interviewee, visit: MakingItInAsheville.com/podcast

    Curious to learn more about what we do? Making It Creative is a boutique marketing agency in Asheville. We are dedicated to working with small business owners that are deeply passionate about what they do by helping them build and improve their sales and communication strategies. Learn more here.

    Music by Commonwealth Choir

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    This episode was bought to you by The Chop Shop Butchery, Asheville's whole animal butcher shop. To save 10% on a purchase before Thanksgiving of 2019, visit: MakingItInAsheville.com/chopshop

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    Making It in AshevilleBy Making It Creative, LLC | Sarah and Tony Ubertaccio