Today Kate talks about Market Research to get your business started, and to keep your finger on the pulse.

Here are some of the key takeaways from this episode:

• Researching your target market and ideal client
• Is geographical marketing relevant to you?
• Researching demand
• Competitor Analysis
• Pricing
• Financial Feasibility
• Where to do your research
• Market changes and keeping on top of your research.

Find the show notes and the links to recommended tools and books here.