The Long Game

032: Mastering Email Conversion & Strategy with Samar Owais


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Samar Owais is an email conversion strategist for SaaS and eCommerce brands. She helps companies like Hubspot, Drip, and Pinterest as well as numerous ecommerce brands increase conversions, retain customers, and fix the money-leaking gaps in their emails.

We’ve all reached that point where we hit a professional wall. Our work loses its luster, and we dread opening our laptop.  Sometimes it’s due to not recharging with sleep and downtime. Sometimes it’s a specific project that’s not appealing.  As Samar Owais discovered, sometimes it’s because your entire professional focus needs a refresh. 

In this episode of The Long Game podcast, Samar shares how she went from unmotivated blogger to one of the top email strategists in the SaaS and eCommerce space.

This conversation also covers how being a realist can fundamentally change your approach to email marketing. We hope you enjoy this episode.

You'll find Samar geeking out over emails on Twitter and every Wednesday with her subscribers in the Emails Done Right newsletter.

Connect with Samar:

www.samarowais.com

twitter.com/samarowais

emailsdoneright.com

Connect with Omniscient Digital on social:

Twitter: @beomniscient

Linkedin: Be Omniscient

Listen to more episodes of The Long Game podcast here: https://beomniscient.com/podcast/

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The Long GameBy Allie Decker, David Ly Khim, Alex Birkett