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[034] #NONEWJUNE WITH MCR LOVE YOUR CLOTHES
Every year an estimated 300,000 tonnes of used clothing goes to landfill in the UK.
In the UK we buy more clothes per person than any other country in Europe.
It takes over 2000 litres of water to make one single cotton t-shirt.
17% of young people said they wouldn’t wear an outfit again if it had been on IG.
These are shocking stats aren't they? I’ve heard most of them before, but that still doesn’t detract from the shock value. However the one that was new to me was the IG one – I’m a bit too old and uncool to really care what outfit I’m wearing on IG, if indeed I share any pictures of myself at all. And it really hadn’t occurred to me that it would be a thing. That you wouldn’t want to be seen in the same outfit twice on social media. I wear the same outfits ALL the time. I figure that if I can’t remember what anyone else was wearing on the school run yesterday, then chances are they won’t have noticed what I’m wearing. But I guess for younger people, people far cooler than me, who do share their outfits and what they’re wearing, then maybe there is this pressure to be constantly refreshing your wardrobe? Clothes are cheaper now than at any other time, to the point that they are sometimes seen as 'disposable' - worm a handful of times and then simply discarded. Most of us give very little thought to the resources that will have gone into those clothes and the people who have made them.
So what can we do about it?
Well this is where #nonewjune comes in – a campaign being run by three friends at MCR Love Your Clothes encouraging us all to shop secondhand for our clothes in June.
Prolonging the active life of our clothes by just 9 months can reduce their carbon, water, and land footprints by 20-30%.
We can do that by wearing our own clothes for longer and also by donating the clothes we no longer love and wear to charity shops AND by buying new to us clothes secondhand.
There are no real rules for #nonewjune other than not buying brand new clothes. You can buy secondhand clothes, you can swap clothes with friends, you can still have 'new to you' clothes, just not brand new ones!
You can find MCR Love Your Clothes here on IG and here on FB.
You can sign up here, and when you sign up you will get content into your inbox that will help you during your #nonewjune. Things like where to shop secondhand, how to look after your clothes and more.
If you need an extra incentive I think I’m right in remembering that one of the stats shared was that by buying no new clothes for a month, the average shopper could save around 38kg of C02.
So how about it? Are you in? Let’s see if we can make a difference with this one simple action during June!
Useful links
- MCR Love Your Clothes
- Facebook
- Instagram
- The link to sign up for #nonewjune - Uprising
- 5 Ways to Get Your Fashion Fix (without Trashing the Planet) (blog post)
- Easy Sustainable Alternatives to Fast Fashion (blog post)
- Top Tips Tips for Charity Shop Shopping (blog post)
- Fashion Revolution
- Love Your Clothes
[…]
View all episodes
By Jen Gale
4.6
1515 ratings
Every year an estimated 300,000 tonnes of used clothing goes to landfill in the UK.
In the UK we buy more clothes per person than any other country in Europe.
It takes over 2000 litres of water to make one single cotton t-shirt.
17% of young people said they wouldn’t wear an outfit again if it had been on IG.
These are shocking stats aren't they? I’ve heard most of them before, but that still doesn’t detract from the shock value. However the one that was new to me was the IG one – I’m a bit too old and uncool to really care what outfit I’m wearing on IG, if indeed I share any pictures of myself at all. And it really hadn’t occurred to me that it would be a thing. That you wouldn’t want to be seen in the same outfit twice on social media. I wear the same outfits ALL the time. I figure that if I can’t remember what anyone else was wearing on the school run yesterday, then chances are they won’t have noticed what I’m wearing. But I guess for younger people, people far cooler than me, who do share their outfits and what they’re wearing, then maybe there is this pressure to be constantly refreshing your wardrobe? Clothes are cheaper now than at any other time, to the point that they are sometimes seen as 'disposable' - worm a handful of times and then simply discarded. Most of us give very little thought to the resources that will have gone into those clothes and the people who have made them.
So what can we do about it?
Well this is where #nonewjune comes in – a campaign being run by three friends at MCR Love Your Clothes encouraging us all to shop secondhand for our clothes in June.
Prolonging the active life of our clothes by just 9 months can reduce their carbon, water, and land footprints by 20-30%.
We can do that by wearing our own clothes for longer and also by donating the clothes we no longer love and wear to charity shops AND by buying new to us clothes secondhand.
There are no real rules for #nonewjune other than not buying brand new clothes. You can buy secondhand clothes, you can swap clothes with friends, you can still have 'new to you' clothes, just not brand new ones!
You can find MCR Love Your Clothes here on IG and here on FB.
You can sign up here, and when you sign up you will get content into your inbox that will help you during your #nonewjune. Things like where to shop secondhand, how to look after your clothes and more.
If you need an extra incentive I think I’m right in remembering that one of the stats shared was that by buying no new clothes for a month, the average shopper could save around 38kg of C02.
So how about it? Are you in? Let’s see if we can make a difference with this one simple action during June!
Useful links
- MCR Love Your Clothes
- Facebook
- Instagram
- The link to sign up for #nonewjune - Uprising
- 5 Ways to Get Your Fashion Fix (without Trashing the Planet) (blog post)
- Easy Sustainable Alternatives to Fast Fashion (blog post)
- Top Tips Tips for Charity Shop Shopping (blog post)
- Fashion Revolution
- Love Your Clothes
[…]