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035: My BEST TIP on How to Sell More Through Your Content
MY BEST TIP ON HOW TO SELL MORE THROUGH YOUR CONTENT
One of the MAIN reasons why people don't buy our offers is not because we don't know what we are doing, or that there are other's out there doing it "better" than us but it's likely that they don't understand the value of what it that that we are offering.
The value is what clearly communicates to your dream clients that they need this NOW...and when I mean NOW I mean right now, like yesterday now.
Here’s the catch…the value isn’t found in what someone gets when they work with you it’s found in the TRANSFORMATION they get because of working with you!
Think of it this way:
You wouldn’t go to a bakery to buy the ingredients to buy a cookie.
You go to the bakery to buy the softest, melt in your mouth just the perfect amount of chocolate chip, chocolate chip cookies.
Your ideal client doesn’t want to buy the ingredients, they want to buy the finished product!
Which is why on today's episode we are talking all things:
Remember your dream clients want to know what's in it for them. How does working with you get them to exactly where they want to be?
When you showcase this in your content consistently, I promise that this will make all the difference in getting leads consistently!
🎧 Thanks for listening! 🎧
Ps. Want a step by step guide for how to do this exercise for your programs/offers? If so CLICK HERE to grab my free Content to Clients mini course where I walk you through this step by step so you can turn your content from sounding like everyone else to having your dream clients reading it and thinking "where has this been my whole life, how do I sign up?"
If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me @iamjesskwasny! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways!
CONNECT WITH JESS:
Website
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By Jess Kwasny
5
22 ratings
MY BEST TIP ON HOW TO SELL MORE THROUGH YOUR CONTENT
One of the MAIN reasons why people don't buy our offers is not because we don't know what we are doing, or that there are other's out there doing it "better" than us but it's likely that they don't understand the value of what it that that we are offering.
The value is what clearly communicates to your dream clients that they need this NOW...and when I mean NOW I mean right now, like yesterday now.
Here’s the catch…the value isn’t found in what someone gets when they work with you it’s found in the TRANSFORMATION they get because of working with you!
Think of it this way:
You wouldn’t go to a bakery to buy the ingredients to buy a cookie.
You go to the bakery to buy the softest, melt in your mouth just the perfect amount of chocolate chip, chocolate chip cookies.
Your ideal client doesn’t want to buy the ingredients, they want to buy the finished product!
Which is why on today's episode we are talking all things:
Remember your dream clients want to know what's in it for them. How does working with you get them to exactly where they want to be?
When you showcase this in your content consistently, I promise that this will make all the difference in getting leads consistently!
🎧 Thanks for listening! 🎧
Ps. Want a step by step guide for how to do this exercise for your programs/offers? If so CLICK HERE to grab my free Content to Clients mini course where I walk you through this step by step so you can turn your content from sounding like everyone else to having your dream clients reading it and thinking "where has this been my whole life, how do I sign up?"
If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me @iamjesskwasny! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways!
CONNECT WITH JESS:
Website