Just Make It

035: Starting Your Studio | Setting the Vision (Part 1 of 6)

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Before Mayke Entertainment, we were Arclight Comics! Tune into the re-release of The Arclight Podcast and get insightful tips, info, and advice on how we make comics. We shared everything we learned from 2009 to 2016. Learn how we branded our company, handled legal issues, character design, story development, and more!

Disclaimer: Please be advised, some of the information, advice, and practices may be outdated and no longer be in use by Mayke Entertainment.

Inside Episode 035: Great characters and stories are very important, but if you don’t address the business side of this, moving and progressing forward is going to get really tough. And that’s why we’ve decided to put on this six part series of what it really takes to get started in creating an indie comic book company.


Key Takeaways
  • You have to discover a need in this market. If there is no need, you will not have a market.
  • The need you discover leads to a market. The market leads to an audience. Your audience leads to sales.
  • Vision gives the need you’ve identified direction. It’s how you’re going to deliver this to your audience.
  • Your fleeting inspiration and motivation may be due to not finding a need to sustain your project enough to convert over to a business.
  • Lack of vision keeps you walking around in circles. You have to have an outline/picture of what is to come, then reverse engineer it on how to get there.
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    Just Make ItBy Mayke Studios
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