How is it possible for us to spend so much energy pursuing success, status, fame and wealth only to find out later that we're not fulfilled despite all we've achieved? Usually, it's because those things represent "acquired" values that come from our outer world and focusing on them too much decreases our wellbeing. But when we can learn to let our true "core" values shape our actions and decision we thrive. Dr. Senka Holzer, certified coach, author of Be You: The Science of Becoming the Self You Were Born to Be, founder of Science2Wellbeing and faculty in the Department of Cardiology at the Medical University of Graz, shares her research on this fascinating topic.