On this episode, we talk about manipulating versus inspiring human behavior, millennial pink wicker baskets, and finding a strong why. If you haven't yet, we highly recommend reading Simon Sinek's book Start With Why, the inspiration for this episode. And if you're not into that, we've got quotes of inspiration from the book on our Twitter (@2mcreativelabs)

If you like episodes like these, let us know and we'll keep doing them.