There are some very common mistakes when making an online course. In today’s LMScast, Joshua Millage and Christopher Badgett list the most basic pitfalls course developers make and how to avoid them.

Edupreneurs embody a mix of entrepreneur, developer, marketer, and educator, and each discipline can present different sets of problems. Most course developers fall into a few simple traps when putting their course offerings together. Learning where to focus your energy and resources most will help keep you from making those mistakes yourself.

First, determine whether you have a significant audience for the information you wish to offer. A good way to do this is to pre-launch your courses while you are in the development stage. You can gain valuable feedback from users and see how well it sells before making a larger commitment to your complete course offering.

Making your course content too general diminishes its value, because that level of information is already available elsewhere, often for free. Target specific areas of your subject and focus on delivering detailed education and training for that specialized area.

Don’t get so involved in the subject matter or the technology that you lose sight of the end users. Your focus must be on finding out what they want and need, and making sure you provide the results they require. Otherwise your customer base will disappear.

You can easily address these potential mistakes by creating your online courses with a simple yet resource-rich LMS like our LifterLMS WordPress learning management system plugin. LifterLMS allows you to get the most out of progressive eLearning technology and resources while focusing on course development and delivery that get results.