Sometimes the simplest ideas are the best
Debbie Humphreys stumbled across her business idea when she took ownership of a whippet called Bruno and had trouble finding things to keep him warm.
With a background in dressmaking and a successful wedding dress business, Debbie started to turn her hand to making clothes for her whippet.
When other dog owners started to ask where she got them, Debbie realised that she was on to something.