Future Food-Tech Alternative Proteins Series Part I

in partnership with Future Food-Tech Alternative Proteins Summit, NYC June 21 - 22, 2022 

Episode Description:

 

"Now it's a premium on animal proteins. And at the end of the day, it shouldn't be because it is more efficient to get protein from plants than it is to get it from animals." 

-Nicole Atchison

 

The meat industry is an example of an industry that has a disproportionate and large impact on the environment. Knowing this, we can no longer close our eyes and continue depending on the old system.

 

We are in the era where the future of food is headed towards increased sustainability- better for the environment, and better for the people. Investors see this and that's why the alternative proteins space is growing rapidly with innovation playing a significant role.

 

PURIS Foods was named Most Innovative Food Company of 2021 by the Fast Company magazine. Known for its signature "PURISpea" protein, the company has been creating innovations for over three decades, including their latest additions, PURIS 2.0, BITE+, and P870 LS. But PURIS is more than just a pea protein manufacturer.

 

In this episode, Justine interviews  PURIS' CEO, Nicole Atchison. Nicole expands on the factors that affect food production: ingredients, process, and technology. They also talk about why plant-based nutrition presents more benefits, how to move your diet in that direction, and how innovation is key to rapidly scaling the alternative protein space. 

 

Meet Nicole Atchison: 

Nicole Atchison serves as the CEO of PURIS Holdings, leading the company towards new innovations in food and agriculture. Their mission is to provide healthier choices for people and encourage regenerative practices to protect the soil and animals while striving to contribute further to food security. Named Most Innovative Food Company of 2021, PURIS has been continuously expanding to affect the food system and reimagining what being an environmental steward really means. 

 

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Episode Highlights:

01:07 PURIS- More Than a Pea Protein Manufacturer

04:10 Continuing the Legacy

08:21 Plant-Based Nutrition

12:55 What Goes Into What's Next? 

16:06 What's Needed to Scale?