Jeffrey Shaw is one of many photographers out there. Yet unlike most, he focused his services to a very specific market that shared the values of the work that he creates. The result? Over 30 years of being a photographer to affluent people who are happy to pay a premium price for a certain type of service.

Jeffrey shares the fascinating story of how he discovered this market, and the lengths he went to in order to understand how to actually present his services. There is a tremendous amount to be learned here for any freelancer struggling to find their niche.

Show notes: http://freelancetransformation.com/episode39