Do you dream of getting into lettering? If you do, then you’ll definitely enjoy today’s conversation with Veronica Ruiz, lettering artist and founder of Veronica Letters. We chat about how she got into lettering, finding your own unique lettering style and making time for your passion projects. She gives a few pointers on how to start your lettering journey and what she does to find inspiration. We also talk about the importance of using what you have to create (she shares how she has never bought a professional camera and uses her iPhone to edit and film all of her videos!) 

 

What’s in this episode:

• How Veronica got started in lettering
• How she got into crayligraphy with Colin Tierney
• Her advice for someone just starting their lettering journey
• Why you should keep your old work to see how you’ve progressed
• How to find your own unique style 
• Veronica’s suggestions for practicing lettering
• Supplies that she’s obsessed with right now
• Finding inspiration everywhere she goes
• Learning to create on a digital device
• How Veronica uses her iPhone 11 to film and edit her videos
• Her best tip for practicing lettering 
• Why Veronica keeps her Instagram focused on lettering rather than personal
• What she does to help feed the algorithm and get more engagement
• Veronica’s typical day and morning routine
• Why Veronica prefers to use planners over digital calendars
• How we can learn from kids about creativity 
• Avoiding the comparison game 
• Making the time for what you love and dream of doing

 

About Veronica:

Veronica Ruiz or as many on social media know her as Veronica Letters, is a lettering artist currently living in Sandy, UT but was born and raised in Miami, FL. She has a passion for drawing letters that has evolved from her love to draw ever since she was a child. Veronica wants to share her passion and all of the knowledge she has gained throughout her lettering journey with everyone. She does this by sharing her work and process on her various social media platforms.

Connect with Veronica:

Website | Instagram | YouTube

 

Links:

Crayligraphy

Veronica’s Classes on SkillshareLettering Worksheets

Veronica’s Etsy Store

Osprey Pens

Karin Brushmarkers

Tombow Markers

Procreate

Veronica's YouTube Video on Filming and Editing Her Instagram Videos

Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear

The Happy Planner

TRAVELER'S COMPANY TRAVELER'S notebook

 

Hope you’ve enjoyed this episode! Would love to hear from you. What is one thing you can do with the wisdom and guidance you’ve extracted from this episode to make positive and lasting change in your own life? Connect with me on social media you can find me @amytangerine on Instagram, YouTube, Facebook and pretty much anywhere. If you’re enjoying this podcast, please rate and review on iTunes, subscribe wherever you listen to podcasts and let your friends know about it too! The more we spread the creativity and happiness that comes from pursuing our passions, the better off our amazing community will be. Hope you feel uplifted, energized and inspired. You are awesome! I’m Amy Tangerine encouraging you to do what brings you joy.