Asians in Advertising

04. Finding Purpose with the Chief Diversity & Inclusion Officer of OMG, Sara Porritt, with host Jessalin Lam


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In this episode, our guest is Sara Baiyu Porritt, the Chief Diversity & Inclusion Officer at Omnicom Media Group, who is responsible for putting rigor behind the shared Omnicom mission of attaining equal representation, development, support, and retention of all underrepresented groups. Sara takes on this role following four years with OMD USA, where she held the dual titles of Diversity & Inclusion Lead and Senior Director of Integrated Media Planning for Clorox and Pepsi.

Expanding her advocacy beyond the walls of OMG, Sara is on the board of the 4A’s Foundation supporting diversity, equity and inclusion in the industry; and is a mentor for She Runs It, supporting career development for women in advertising. A frequent panelist at industry events and partner conferences, she has been a highly effective ambassador for OMD & OMG’s D&I efforts. A graduate of Princeton University, Sara earned certification in D&I from Cornell.

As an R&B vocalist and yogi, Sara is a soulful songstress and strong supporter of body positivity and self-love. She has been shattering stereotypes since the age of 17 when she co-launched a record label with a Grammy winning music producer. In her spare time, Sara is dedicated to capturing and sharing stories of those who have also traversed the road not taken, and is the host and creator of Hear Us Roar⁠—a podcast featuring inspired conversations with fearless Asian women about how ideas and passions can ignite transformative journeys.

Baiyu on Spotify: https://open.spotify.com/artist/21YEW0SjFlwskUQvBBF3Jk

Hear Us Roar Podcast: https://saraporritt.com/hurpodcast

The Four Agreements Book: https://www.amazon.com/Four-Agreements-Practical-Personal-Freedom/dp/1878424319

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Asians in AdvertisingBy Suzie Bao and Lori Corbett

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