Flat Out Social With Rosalie Audoin

[04] How To Choose The Right Marketing Technology Stack For Your Company


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How To Choose The Right Marketing Technology For Your Company.

Show notes

In this episode of the podcast, I talk about how to choose the right marketing technology for your company.


As a digital marketer, I spend a lot of time revising and recommending marketing technology stacks for companies. I understand the importance of choosing the right tech, as it will help you eliminate headaches and bumps along the way and speed up your strategy deployment in a very simplified, easy way.


In this episode, I identify key elements that you need to take into consideration when choosing the right marketing technology or tools for your company. 


Quotes

  • The goal is to have the right technology to deliver a sound marketing strategy and to have an integrated approach to it. 
  • Simplicity and collaboration always, always, always wins when it comes to choosing the right tech for your company.
  • It's important to consider having a solid strategy before you start building your tech stack.

Resources mentioned

  • Check out my marketing technology checklist.


Connect with me

  • Follow me on LinkedIn, Instagram, Facebook, and Twitter.
  • Visit my website to learn more.


Subscribe to the podcast

Don’t forget to subscribe to the show on iTunes, Spotify or wherever you get your podcasts from. 


See you in the next episode.

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Flat Out Social With Rosalie AudoinBy Rosalie Audoin