Now compare this to a young, lean startup in Silicon Valley. This will be led by a team of people who set up the business because they had a dream. They want to change the world with a new app or a new gadget and they believe in this idea more than anything. And you can tell that just by watching them talk about it. They put in more hours and they work harder because to them it’s not work – it’s the thing that matters most to them. Their team sees this commitment and excitement and they want to be involved.