The LiveChat Factory Podcast

04 - Why Creativity Still Matters in Customer Service - With Joey Willoughby-Rainsford


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In this festive episode, Karen Levett chats with Joey Willoughby-Rainsford, a digital content specialist at Ofcom, about the evolution of customer service and the ever-growing need for a human touch in a tech-driven world. From their shared beginnings at Which? to Joey’s innovative role at Ofcom, they dive into how creativity, empathy, and simplicity can transform customer interactions and content creation.

Plus, Joey spills the beans on what it’s like hosting "Traitors" evenings, why building trust online is more crucial than ever, and how to create content that’s as impactful as it is engaging. It's a mix of nostalgia, insights, and a dash of Christmas cheer.

Let’s make your customer experience sparkle this holiday season! ✨

Introduction by the LiveChat Factory Podcast Editor, Mike Roberts of Making Digital Real

For more information on what we do, please visit https://www.livechatfactory.live/

The Live Chat Factory Podcast is edited with finesse by Mike Roberts of Making Digital Real 🎙️

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The LiveChat Factory PodcastBy Karen Levett