Ready For Launch: How To Build A Startup

040 - Launching A Survey Solution Business for E-commerce with Matt Bahr, CEO at Fairing

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Welcome to another episode of Ready For Launch. I’m your host Ian Black. Every episode, I talk to founders of early-stage companies about how they launched their business into the world.

This week I’m talking with Matt Bahr, CEO at Fairing.

Among many things, we discuss:

  • The importance of the voice of the customer as a data source
  • How brands use surveys to improve their products
  • Finding product market fit through failure
  • The shift in mindset required to go from running a bootstrapped company to a venture backed company.
  • Choosing a cofounder
  • Renaming the brand
  • Why you should dogfood your own products

    • So sit back and enjoy the show


    Links:

    Company Site

    https://fairing.co/

    Matt LinkedIn

    https://www.linkedin.com/in/matthewbahr/

    Matt Twitter

    https://twitter.com/mattrbahr

    Blog Post on databases

    https://fairing.co/blog/postgres-database-shopify-data-developer-not-required


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    Ready For Launch: How To Build A StartupBy Ian Black
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