Marketing Tips for Doctors

042 Dr. Judith Briles: How a Book Shepherd can Lead you to the $1,000,000 talk and a Talked About Book

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In this episode, Barbara and Judith discuss:

  • Why physicians should write a book. 
  • How a book can get the media’s attention. 
  • Having control of your book from beginning to end. 

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    Key Takeaways:

    • Having a book reinforces your expertise and starts building media influence.
    • Do not get caught up with all your book knowledge. You have to come across as someone people can talk to without all the jargon that can go with it.
    • Not going with traditional publishing allows you to have more control over every aspect of the book, including the timing of when it will be released which can be important if you have time sensitive information. 

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      “Short is the new black. If you can put this together in 140 pages, you’re looking at a homerun.” —  Dr. Judith Briles

       

       

      Connect with Dr. Judith Briles:  

      Twitter: @mybookshepherd

      Facebook: Judith Briles

      Website: TheBookShepherd.com

      Email: [email protected]

      Book: Author YOU: Creating and Building the Author and Book Platforms & More! 

      Phone: 303-885-2207

      YouTube: JudithBriles

      LinkedIn: Judith Briles

       

       

      Connect with Barbara Hales: 

      Twitter:   @DrBarbaraHales

      Facebook:   facebook.com/theMedicalStrategist

      Business website:www.TheMedicalStrategist.com

      Show website:   www.MarketingTipsForDoctors.com

      Email:   [email protected]

      Books:

      • Content Copy Made Easy
      • 14 Tactics to Triple Sales
      • Power to the Patient: The Medical Strategist

        • YouTube: TheMedicalStrategist

        LinkedIn: www.linkedin.com/in/barbarahales

        The post 042 Dr. Judith Briles: How a Book Shepherd can Lead you to the $1,000,000 talk and a Talked About Book first appeared on The Medical Strategist.
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        Marketing Tips for DoctorsBy Barbara Hales
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