Future Design Podcast

#043 Extera: Using Reputation For Better Social Media with Jenna Pilgrim (CEO Streambed)


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The first episode of 2021 is on redesigning social media that can incentivize better content sharing to reduce fake news and propaganda using reputation as an indicator. The relationship with the original content creator and who’s sharing is disconnected. There’s the reputation of the publisher and the sharer that needs to be set straight to understand the quality behind the information that is spread.

Jenna Pilgrim is the CEO of Streambed, a company that is building a social media content analytical tool for content creators on top of blockchain infrastructure. By being able to track the content for its virality, it can put the source and the people who share it accountable and be able to get the network of those people closer than before.

Here is what to expect from the episode;

  • Lessons learned from blockchain leader from the early days
  • How she thinks the influencer market can be better
  • Thoughts about corporations and governments on content censorship
  • How reputation capital will work on social media and blockchain
  • What reputation in virality should really mean

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Guest: Jenna Pilgrim (Twitter | LinkedIn )
Host: Takatoshi Shibayama (LinkedIn | Twitter)
Music: ShowNing (Website)

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Future Design PodcastBy Takatoshi Shibayama

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