Zimmerman Podcast

043. Kathryn Joachim - Communicating Your Brand with Color


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This week is the second episode of my branding mini-series with my branding expert and website designer Kathryn Joachim of Creme brands.
Today, we’re talking about how powerfully color can communicate brand identity!
Episode 43 Topics:
The purpose of color in communicating brand identity
How to select on-brand colors
How many colors to use on your website
How color can direct attention
How to avoid over-complicating the color-selection process
This is an episode you can’t miss!
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Zimmerman PodcastBy Jessica Zimmerman

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