"I strongly believe that marketing should start with,' how can I help you?'" –Kimberly Weitkamp

Providing quality service is part of why a business grows. And that is where a good underpinning can be found as well. Today's guest, Kimberly Weitkamp, tours us to other lands as she show the ropes on effective marketing. Being aware of who to serve and how to serve is an extraordinary skill, given how people are easily swayed by trends. Today's conversation is a testament to the truthfulness of customer service. Running your business with a heart, even in this commercially-driven world is indeed, possible.

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Highlights:

01:38 Recession Leads to a Great Transition

06:35 Copywriting Defined

12:23 How Can I Help You?

20:09 Loving the Travels

26:03 The Funny Thing About Anything Foreign

30:26 Set Client Expectations

35:33 The Value of Customer Service

39:15 Finding the Right People to Serve