Asians in Advertising

05. Bringing Asian Representation in Media with the Managing Partner and Content Producer of ISA, Dan Matthews with host Bernice Chao


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In this episode, our guest is Dan Matthews, Managing Partner and Creative Producer at International Secret Agents living in Los Angeles. International Secret Agents is a creative consulting company focusing on helping companies resonate with Asian American Pacific Islander audiences more authentically. 

He has over 10 years of experience working with companies like Toyota, Moet Hennessy, AT&T, and more. He also produced the first large scale AAPI Concert, IDENTITY, with acts like Jay park & Mike Shinoda. He's also an indie rapper that goes by DANakaDAN. So that's fun.

DanAKADan on Spotify: https://open.spotify.com/artist/0xXRQi16dWlxw1lhLUKGka

ISA: http://isatv.com

3AF:  http:/3af.org

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Asians in AdvertisingBy Suzie Bao and Lori Corbett

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